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Rum: A journey of taste and tradition

The name "rum" may come from the English dialect word "rumbullion," meaning "uproar" or "tumult" - a rather fitting name for a drink that inspires enthusiasm in so many parts of the world. This alcoholic beverage, made from the molasses of sugar cane, also has its variants, such as rum blend and domestic rum. And although it is sometimes distilled directly from fresh sugar cane juice, all rum must have a minimum alcohol content of 37.5 percent by volume to be considered such.

From the Caribbean to the Nordic coasts

Although the Caribbean is the classic image of rum and sugar cane plantations, rum is a drink produced worldwide. From the shores of Central and South America to exotic destinations such as the Philippines, Australia, Madagascar, Mauritius, India, Réunion, the Canary Islands and Cape Verde – this golden liquid is produced and appreciated everywhere.

Northern Germany and Scandinavia have a special relationship with rum. The drink's early popularity in these regions is due to the intensive trading activities of the Danish West Indies fleet. In the 18th century, the fleet made Flensburg, then a Danish city, its main port and became the major importer of rum from the Caribbean, especially from the Virgin Islands, also known as the Danish West Indies. Such a lively trade that certainly brought with it many stories and flavors.

So next time you take a sip of rum, think of the global journey it has taken, from tropical plantations to the ports of Europe. Cheers!